What is Social Media Marketing SMM

Social Media Marketing – What Does It Include?

You’ve all heard about Social Media Marketing (SMM), but do you all know what does it imply for the customers who want this sort of digital marketing service? What does Social Media Marketing mean? For having a clear understanding from the very beginning, we only say that Social Media Marketing deals with promoting certain products

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PPC - targeting the right audience

PPC – Pay Per Click: It’s All About Targeting The Right Audience

Pay-Per-Click, or, as it is better known in the digital language, PPC, is an internet advertising model which is used to direct traffic to a certain landing page, where the advertiser pays the website which displays your banner a certain amount of money when the banner is clicked. At the beginning, the PPC model was

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Mobile-first indexing

Google Mobile-First Indexing Enabled – What Is It And How It Influences SEO Related Performance

If you were the owner or the webmaster of a particular website, you probably got the following type of messages from Google Search Console: Have you got them? Were you curious enough to find out what “Mobile-first indexing” means and how it influences your SEO related performance? What Is “Mobile-first Indexing”? Mobile-first indexing is not

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Professional Content Writing

What Means Professional Content Writing and Why You Need It for Your Digital Project

Content Writing is the science behind all the content which is written for posts, webpages, social media accounts, product descriptions and so on. Regardless you need an article for a blog post or you are looking for a proper text to describe your services on a specific page, it means you need professional content writing. What

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GDPR influences conversions and leads

How GDPR affects conversions for European based websites

GDPR is, for those of you who don’t know it already, the Global Data Protection Regulation – the European Union regulation for protecting the personal data of the European citizens.   Generalities about GDPR GDPR is a regulation meant exclusively for protecting personal data of the European Union citizens. This means you don’t have to

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