What you need to know about Google algorithm update May 2020

Google made their second major Core Update of 2020 in the context of the Coronavirus Pandemic. On May 4th they announced the update, calling it the ‘May 2020 Core Update’. We know that broad core updates are designed to influence notable shifts within search engine results. We understand that these updates are somewhat of a

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SEO tips to optimize your LinkedIn profile for more connections

LinkedIn is one of the top 5 sites that Google indexes regularly (the others being YouTube, Wikipedia, Facebook, and Twitter). This makes it critical that you apply SEO to your profile if you want better search visibility. Therefore, your LinkedIn presence has a whole array of potential benefits – both for your personal profile and

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importance branding for your business

What Is Branding And Why Is It Important For Your Business?

Branding sets up from the very early stages of a new project all related to marketing, designing, communication, and even human resources. Also, branding influences every component of the organization, from human resources to the quality of the product or the service you offer. The “Face” of Your Business As Jeff Bezos says, “Branding is

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digital marketing in 2020

Why is digital marketing strategy so important in 2020?

The arrival of digital technologies has created new ways of promoting online, selling and distributing products. Also, the emergence of social networks has created a favorable environment for the aggregation of the communities.If you own a business in the present day, you need an online presence. This brings us to the online value proposition –

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